Africa’s Eden is the brainchild Jillian Blackbeard. With the support from members like Kim from Jolly Boys Backpackers in Livingstone Zambia and Louise Nielsen-Doran who is an event and wedding planner in Victoria Falls. these guys have over 60 years of combined experience of in Tourism at such a wide level they see the bigger picture of promoting the collective region known as KASA which is the words largest connected wilderness.
A case study of the best digital marketing practices relating to Google and TripAdvisor in the exclusive safari industry of Southern Africa. In today’s tech-driven world, there are so many different online platforms competing for your business’s advertising budget. When it comes to marketing safari properties, Google and TripAdvisor are two of the biggest players. […]
Why sticking with digital marketing during the COVID-19 period is an important part of winning the long-term game. We are living in extraordinary times and almost all sectors of our society are experiencing challenges of various kinds. On the flip side, with people stuck in their homes, there are now more eyes than ever online, […]
Good quality photography and videography content are key ingredients in creating top-notch website designs and effective digital marketing campaigns. Without high-quality visuals, retaining your audience’s attention is almost impossible. This is why it is so important to make sure that you have a decent selection of hi-res photos and video files on hand to use […]
You don’t need any copywriting skills to create good social media captions, right? WRONG. With approximately 140 billion photos on Facebook alone, it’s now more important than ever to make sure that your photos stand out on social media. Captions are one of the best ways to do this. In its simplest form, a caption […]